Thanks to the ESL function (Electronic Shelf Labeling), you can update your product prices in real time and highlight promotions or special offers without having to change the labels manually. This saves time and reduces potential errors.
The eShelf is a sales shelf with electronic displays, which are available both as header displays and shelf displays.
Individual video and information content can be played on each display of the eShelf, which ensures a lively presentation of advertising content at the POS and enables an emotional customer approach.
The eSHELF combines information, emotion and interaction in one system – right where purchasing decisions are made.
With an optional touchscreen and kiosk mode, the eSHELF becomes an interactive platform at the point of sale. Customers not only receive product information, but also experience emotional video messages and targeted marketing campaigns directly in the shelf area. From ‘3 for the price of 2’ promotions to cross-selling recommendations – the content can be customised and ensures a more intensive shopping experience.
